by Bill Dahl & Cub KodaLed by John Kay (born Joachim Krauledat, April 12, 1944), Steppenwolfs blazing biker anthem Born to Be Wild roared out of speakers everywhere in the fiery summer of 1968, John Kays threatening rasp sounding a mesmerizing call to arms to the counterculture movement rapidly sprouting up nationwide. German immigrant Kay got his professional start in a bluesy Toronto band called Sparrow, recording for Columbia in 1966. After Sparrow disbanded, Kay relocated to the West Coast and formed Steppenwolf, named after the Herman Hesse novel. Born to Be Wild, their third single on ABC-Dunhill, was immortalized on the soundtrack of Dennis Hoppers underground film classic Easy Rider. The songs reference to heavy metal thunder finally gave an assignable name to an emerging genre. Steppenwolfs second monster hit that year, the psychedelic Magic Carpet Ride, and the follow-ups Rock Me, Move Over, and Hey Lawdy Mama further established th...